Story
From an early age, I've been obsessed with art and visual design. I was surrounded by the sights and fascinating tools in my mom's home painting studio. After school, I would hang out and run blueprints in my dad's barn-converted-to-architecture-firm. My entire senior year of high school was spent in the art room working in ink, pencil, clay, paint, and metals.
After graduating from the College for Creative Studies in Detroit, I briefly worked for design firms in Indianapolis before migrating to the Bay Area in the mid-90s. After a few years of getting my chops at Abrams Design in Mountain View, I spent a decade-plus as Design Director for Barclays Global Investors and iShares. I was lucky enough to develop under a fantastic mentor and work with some of the best agencies and creatives in the business that helped shape my aesthetic and deep understanding of brand. Shops like Landor, Eleven Inc., Venables Bell and Partners, and Jim Erickson Productions were hugely influential. This is where I learned how to run in-house design teams and implement global brand identity programs and campaigns.
In 2009, I moved into the Silicon Valley arena as Creative Director for Citrix, which was great enterprise software experience, and the largest team I had managed to date. Following that I spent five years helping to build brand for a streaming video start up. I've spent the last six years learning all about cybersecurity, working as Senior Director of Brand and Creative at Barracuda.
Things I'm Good At
Agency Management
Art, Photo and Video Direction
Brand and Product Architecture
Brand Revitalization
Campaign Integration
Concept Development
Creative Leadership
People Development
Research
Storytelling
Typography
Visual Identity and Global Branding
Graphic Design
Industries I've Touched
Cybersecurity
Enterprise Software
Exchange-Traded Funds
Financial Services
Hospitality
Institutional Investing
Music and Entertainment
Pharmaceutical
SaaS
Sports Marketing and Sponsorships
Technology
Video

Brands I've Been Involved With
Barclays
Barclays Global Investors
Barclays Center
Barracuda Networks
Blackrock
Brooklyn Nets
Cirque du Soleil
Citrix
Extreme 40 Sailing Series
Franklin Templeton
iShares ETFs
Joie de Vivre
NetApp
Ooyala
PGA Tour
Phil Mickelson
Tribeca Film Festival
Union Bank

Tools I Enjoy Using
Adobe Illustrator
Adobe Photoshop
Adobe InDesign

Adobe Acrobat
Asana
Grammarly
Pen and paper


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